This message may reach you a few days after the official holiday, but the sentiment is genuine. I wish each and every one of you a year 2008 filled with success, profitability, personal fulfillment and great joy.
The path you have chosen to follow as personal chefs is one that is evolving each year. We have come so far from where I started out as a personal chef almost 15 years ago. The progress we have made educating the general public as to who we are and what we do and why they need us is huge, and we have actually secured the term personal chef in the American lexicon which is something we are very proud of. The retention of our #1 ranking on the Internet for over 12 years is also something we are very proud of, and we have Dennis, our intrepid Webmaster working full time along with Mamoon to maintain that position and create the outstanding visibility for our members that they deserve.
We are going to continue to devote our energies to keeping our members at the forefront of the industry through developing and offering the best and most cutting edge benefits and resources necessary to run a successful business as a personal chef and keeping our members in the consumer's eye through media exposure and continued #1 position on the Internet search engines.
Many other organizations copy us, but NONE of them can offer the professional support, credibility, innovations or professional backup that we offer every member. We shall continue to operate under the mantra of "Promises Made - Promises KEPT".
At this point in the industry we have been validated as a legitimate career path and are assisting many of the culinary schools in the development of curriculum specifically for individuals seeking careers as professional personal chefs. The textbook is published and available not only to schools who wish to teach the program but also to individuals who wish to start up and operate legitimate successful businesses as personal chefs. It has been quite a ride.
Our first International Summit was a screaming success. It was a trip none of us will ever forget, and I truly hope that our next trip - wherever it turns out to be - is as meaningful, educational and FUN! Just ask any of the members who traveled to Parma with us and then sit down and get comfortable, because you're going to hear about the whole trip - It was amazing - we learned so much, cooked with some wonderful and talented chefs in Italy, and ate food that was breathtaking in flavor and freshness. What an experience!
Our next opportunity to gather to learn, taste and collaborate is coming up in February in Las Vegas. We have secured a terrific location that is totally affordable with post holiday airfares being at their most reasonable, and have put together an agenda that will contribute to your bottom line by assisting in making your personal chef business potentially more efficient and more profitable. This is a tremendous opportunity to take your business to the next level and one you will not want to miss.
I can't urge you strongly enough to take advantage of this opportunity. The members who attend the conference will tell you point blank that how it makes a difference in their bottom lines, and that if you are serious about success as a personal chef you will attend and participate in these conferences. Sitting on the sidelines never made a champion.
We're here to help you succeed, and we're looking forward to seeing you and working with you personally in 2008.
